Lynn Pina

Chief Marketing Officer

Lynn leads the brand strategy, marketing, communications, and product development efforts for Blue Cross Blue Shield Global Solutions, shaping the company’s message and value proposition and managing its visibility.

Before joining Blue Cross Blue Shield Global Solutions, Lynn served as SVP of Marketing for Europ Assistance’s Global Travel Business Line and held marketing roles at XM Satellite Radio, USA Today, and AOL.

Born in Vietnam and raised across multiple countries in a military family, Lynn has built a 15+ year career in international travel and medical assistance, with extensive experience living, working, and traveling abroad. She holds a B.A. in International Relations from Stanford University, where she also studied abroad in Berlin.